The names of the topics identified in an interaction. If the topic is a page, this target contains the title which appears at the top of the page.

Topics are individual items in the Facebook social graph. A topic can be referred to with a FBID (Facebook id). Please refer to Namespace Families for further information.

Topic information is deduced by Facebook's natural language processing algorithms. Facebook automatically infers topics that a story is likely to be referring to. For example, if a story mentions 'Countach', 'Sesto Elemento', and 'Aventador', it is reasonable to infer that the author is discussing Lamborghini supercars so Facebook makes information from that manufacturer's Facebook page available for filtering and data delivery.

The fb.topics.name target is populated whenever Facebook infers a topic. The fb.topics.name target contains the name of the topic rather than its id. Note that fb.topics.name is populated for the several million most common topics but not for all topics. Thus, we recomment that you filter on fb.topic_ids if a filter for fb.topics.name does not return all the results you expect.

See also: fb.parent.topics.name.


  1. Filter for content relating to Lamborghini:

    fb.topics.name == "Lamborghini"

The name appears in the name field in this JSON example.


Check out our language support for topic detection and sentiment.

Resource information

Target service: PYLON for Facebook Topic Data

Type: array(string)

Array: Yes

Tokenized for query filters: Yes

Interaction filter: Yes

Analysis target: Yes

Query filter: Yes

Child analysis target: No