The list of an author's favorite clothing brands. You can use this augmentation to filter for content by the name of a clothing brand. For example, you can determine the popularity of a particular clothing brand amongst certain work groups or genders.


  1. Filter for content from students who shop for the clothing brands "Abercrombie & Fitch", "Gap", and "Hollister".

    demographic.main_street.dressed_by contains_any "Abercrombie & Fitch, Gap, Hollister"
    AND == "Students"

  2. Filter for content from women whose list of favorite clothing brands includes "Zara", "Forever 21", and "Victoria's Secret".

    demographic.main_street.dressed_by contains_any "Zara, Forever 21, Victoria's Secret"
    AND == "Female"


This data is mined from publicly available sources. Here is an indicative list of values that you can filter against in this target:

Abercrombie & Fitch Aldo American Apparel American Eagle
Ann Taylor Loft Anthropologie Athlete's Foot Banana Republic
Bebe Betsey Johnson Bloomingdale's Brooks Brothers
Buffalo Exchange Burberry Calvin Klein Champs Sports
Chanel Children's Place Claire's David's Bridal
Dick's Sporting Goods Dillard's Express Fashion Bug
Finish Line Foot Locker Forever 21 French Connection
Gap Goodwill Guess Hollister
Hot Topic Louis Vuitton Lululemon Macy's
Marshalls Men's Warehouse Neiman Marcus Nordstrom
Old Navy PacSun Patagonia Payless
Saks Fifth Avenue Sports Authority Tommy Bahama Urban Outfitters
Victoria's Secret White House Black Market Zara

Resource information

Target service: Augmentation Target: Demographic

Type: array(string)

Array: Yes

Always exists: No