Indicates the type of content on the target page. It can be found inside the page's header:

    <meta http-equiv="content-type" content="text/html" />

This information helps you measure popularity of different types of content (text, image, video) or go deeper and analyze the popularity of different video codecs (video/3gpp, video/mp4, video/x-m4v).


  1. Filter for content in plain text:

links.meta.content_type substr "text/plain"


Here are some sample values that we found:

  • application/java-archive
  • application/javascript
  • application/javascript; charset=utf-8
  • text/html, charset=UTF-8
  • text/html; Charset=ISO-8859-1
  • text/html; Charset=UTF-8
  • text/plain
  • text/plain; charset=ISO-8859-1
  • text/plain; charset=UTF-8
  • text/plain; charset=ascii
  • unknown/unknown
  • video/3gpp
  • video/mp4
  • video/x-m4v

Resource information

Target service: Augmentation Target: Links

Target object: Links: General

Type: array(string)

Array: Yes

Always exists: No