This glossary contains terms and vocabulary used frequently to talk about features and aspects of the PYLON for LinkedIn Engagement Insights product.
Analysis task - A task which runs an analysis query against a PYLON data source, which is run as part of executing a strategy.
API - Application programming interface. If you write external code that works alongside DataSift, it will communicate with DataSift via calls to our REST API.
API key - A unique identifier for your DataSift account. To access our platform via its API, you need to have a DataSift account and an API key.
Audience - A set of users or members who are active on a social network.
Demographic dimension - A way to define an audience based upon demographic attributes. For example age, gender, and seniority are all demographic dimensions.
Demographic segment - A group within a demographic dimension. For example 'male' is a demographic segment within the gender dimension.
Interaction - A single event or engagement activity such as a like or comment on a piece of content.
PYLON for LinkedIn Engagement Insights - The product that allows you to analyze data from LinkedIn.
Quantization - The rounding down of Analysis Results to ensure privacy is maintained.
Redaction - The removal of data from Analysis Results to ensure privacy is maintained.
Strategy task - The execution of a strategy.
Task result - The result of running a strategy task, which includes the insight that answers the business use case.
Topic - A theme that is being engaged with by an audience. For example you could define a topic of 'machine learning' using keywords. Analyzing this topic would tell you the audience engaging with this topic, and the content seeing the most engagement.